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Tom Dixon Multiplex at Selfridges

Product design mogul, Tom Dixon is set to present MULTIPLEX, a unique, multi-sensory department store of tomorrow; set to launch on the 18 September and run until the 15 October, MULTIPLEX coincides with four of the most important events on London’s creative calendar.

Located in the Old Selfridges Hotel in London, the MULTIPLEX will run throughout London Fashion Week, London Design Festival, the BFI London Film Festival and the Frieze art fair. The MULTIPLEX concept will bring together design, technology, fashion, film and interiors under one roof in order to explore how the future of retail may look; designed to ignite all of our human senses – sound, smell, taste and touch.

Along with his multi-disciplinary collaborators, they will create a space full of unique experiences and products, bespoke services and allow visitors interested in design to experience a new kind of retail space that is focussed on design.

MULTIPLEX will house brands including Wallpaper*, Sony, Caesarstone, Deliveroo, Resident, Mindblower.com and Moo.com who will all bring their own ideas and experiences to the event.

One of the brands that we are most excited about seeing is Resident, a brand we’re excited to say that we have recently started working with. Resident is a fast growing design house from New Zealand, who are focussed and committed to providing high quality design led lighting and furniture for commercial and domestic environments; the first company to edit the New Zealand design scene. Resident’s products are not only unique, but practical and demand attention as soon as you enter a room; their lighting designs hold a sense of modern civilisation and can act as a centrepiece to any room, big or small. Some of Form’s favourites are shown to the right.

 

Caesarstone, a brand who produce beautiful Caesarstone quartz surfaces, will have tabletops on display throughout the space; alongside the specially made main reception desk, that has been designed by Tom Dixon using Caesarstone surfaces. Caesarstone is a beautiful engineered quartz stone, which comprises approximately 93% natural quartz, and when manufactured properly is the ideal surface for any interior work surface, as seen below;

 

The MULTIPLEX is not only home to already established brands, but up and coming brands that are actually launching at the event; MindBlower being one of them. This new platform is created to turn peoples ideas into actual, real life products and has been inviting submissions for design concepts to.

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